Consumers Tighten Belts at Back-to-School Time
A survey performed by the Mall of America recently asked more than 500 consumers how they plan to handle the #back-to-school #shopping season, finding that more than half (51%) will focus on deals rather than labels when making purchase decisions. Three out of 5 (61%) say they plan to spend less this year due to economic concerns, though a greater majority (70%) estimate their spending will be in the $100-$499 range. And even in the days of AI-fueled bargain-hunting, the vast majority of respondents said they would do at least some of their shopping in person at a physical store. #BackToSchool #Inflation